In The News:
On Monday, Twitter (TWTR) signed a deal with Amazon Inc. (AMZN) to let users shop directly from posts as part of the company’s push to add e-commerce options for advertisers. How will it work? When a product’s link appears in a tweet, U.S. customers can add the items to their linked Amazon shopping carts by replying to the post with the hashtag #AmazonCart. While Twitter won’t get a cut of the customer sale, Amazon will increase spending on Twitter advertising products.
Enabling e-commerce will help Twitter not only to keep consumers on its site for longer time but also to learn more about user interests and shopping habits. Both can be valuable information for advertising, which is the bulk of the company’s revenue. Twitter recently has been trying to woo advertisers and retailers by adding cool new tools, helping the company reach its $255 million.
Target’s (TGT) CEO became the first leader of a major corporation to lose his job over a breach of customer data, showing how responsibility for computer security now reaches straight to the top. On Monday, Target CEO Gregg Steinhafel, also president and chairman, stepped down nearly five months after Target disclosed a huge pre-Christmas breach in which hackers stole millions of customers’ credit- and debit-card records. The theft badly damaged the store chain’s reputation and profits. Steinhafel, a 35-year Target employee, was already under scrutiny for an almost $1 billion lost from the company Canadian expansion and lagging behind other ecommerce retailers.
In The Markets:
Asian stocks closed mixed on Tuesday in a holiday traded session with some Asian markets closed. A positive hand off form Wall Street lifted sentiment in the region.
European markets closed higher on Tuesday after economic data from the US showed the service sector growth the most in eight months.
U.S stocks closed higher on Monday. Investors shrugged off worried over China’s slowing economy for better than expected data from the US service sector. DJIA: +17.66 Nasdaq: +14.16 4138.08 S&P: +3.52 1884.66
In Dinner of Drink:
2 oz. peach vodka
2 oz. Jamaican dark rum
2 oz. gin
2 oz. apple juice
1 slice lemon
Pour the rum and the vodka over ice into the glass, and then add the rum. Then pour in the apple juice and squeeze the lemon on the top. Do not stir.
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Worry retards reaction and makes clear-cut decisions impossible. – Amelia Earhart